Reliance Retail acquires lingerie brand

21 March 2022, 1:44 pm

Reliance Retail, owned by billionaire Mukesh Ambani, said on Sunday it acquired a majority stake in Purple Panda Fashions Private Limited, which owns a popular lingerie brand, for $125 million, further expanding in the apparel and underwear sectors.

India’s largest retail chain will own an 89% equity stake in Purple Panda Fashions Private Limited, which owns and operates the Clovia lingerie brand, Reliance said in the statement.

With this acquisition, RRVL (Reliance Retail) will further strengthen its portfolio in the innerwear segment, having already acquired Zivame and Amante brands, the retail arm of Reliance Industries Ltd said in the statement.

, owned by billionaire Mukesh Ambani, said on Sunday it acquired a majority stake in Purple Panda Fashions Private Limited, which owns a popular lingerie brand, for $125 million, further expanding in the apparel and underwear sectors.

India’s largest retail chain will own an 89% equity stake in Purple Panda Fashions Private Limited, which owns and operates the Clovia lingerie brand, Reliance said in the statement.

With this acquisition, RRVL (Reliance Retail) will further strengthen its portfolio in the innerwear segment, having already acquired Zivame and Amante brands, the retail arm of Reliance Industries Ltd said in the statement.

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